METRO opened its first cash & carry wholesale center in Pakistan in 2007 & expanded to 5 wholesale centers in a short span of 18 months. In July 2012 METRO and Makro-Habib combined their wholesale business in Pakistan marking the beginning of a long-term partnership to the mutual benefit of both companies. The merger allowed METRO and Makro-Habib to combine resources and gain the financial strength to lead and grow in a challenging environment and to gain synergies targeted to generate value for our customers and suppliers alike. Today the company is operating 10 wholesale centers in Lahore, Karachi, Islamabad & Faisalabad with the registered name of METRO Pakistan (Pvt) Ltd.
METRO Pakistan is part of METRO GROUP’s sales division METRO Cash & Carry, the international leader in self-service wholesale. The company operates more than 700 stores in 21 countries and has a workforce of over 100,000 employees. Sales in 2015 were approximately 30 billion Euro.
Job Description
Increase the number of the new buying customer (activation
Sales targets achievement as per given targets.
Required to achieve the margin KPI by making profitable baskets of customers.
Increasing his/her customers portfolio size by adding new customers.
Average sales turnover per customer
Incremental sales by adding the articles in the customer basket across the departments of dry food e.g D&T, S&C as these departments carry good margin.
Represent a positive image to the Customers through in-depth understanding of the business, METRO selling skills, and excellent customer service
Enhance market and competitor knowledge consistently so METRO adapt its strategy accordingly
Customer file maintenance and customer analysis before visit.
Pre planning customer sales and buying trends analysis before visit. Gap analysis regarding the objectives setting and out come post visit.
Customer visit Preparation
Customer file maintenance on the field
Existing customer visit
Customer visit follow up
Prepare the Feasibility Studies of business Solutions
Weekly planning according to the portfolio priorities
Management of phoning, mailing and faxing
Organize the follow-up of the customer commitments during the visits or per phone
Store tour and sharing information with the DMs for alignment
Scheduling of activity with Customers
Evaluation of market share development per customer
Customer situation analysis and budget follow-up
KPIs follow-up: turnover, margin, frequency etc…of the customer portfolio
Attend some specific training to develop additional skills and competences based on the specialization
Qualifications
Bachelors Or Intermediate with 6-8 years of experience
Delivering key KPIs; identifying, registering and developing new opportunities/customers according to a calendar schedule, generating consistent sales and margin for the new customersIdentifying busin
Ensuring credit sales only to credit customers.Approving all transactions to Credit Customers according to their Credit Limit, Credit Days and overdue balances.Shall ensure the input of credit sales a
Reporting to FM and assist them in stock ordering and maintaining the optimum stock level in the department.Lead the team of Store Associates in the department for mass merchandising, shelf management
